Episode 77 THE NEXT LEVEL: Michele Hodges: Building A Successful Referral Based Business

In this episode of THE NEXT LEVEL, Andy and Melissa unpack all of the lessons from Michele Hodges show. Michele shared exactly the steps she goes through when she plans an event, and then she also shared some of the unique aspects of her business – the fact that she has very little social media presence and mainly builds her customer base from referrals.

There’s a lot more to catch up on as Andy and Melissa also discuss:

  • The importance of entertainment at an event
  • Michele’s sequential process for planning an event
  • A calm demeanor during the frenzy of an event is critical
  • Spending time with a client to make sure their event is reflective of them, and not Michele.

Previous Episodes Mentioned:

Valerie Romanoff

Michele Hodges

Episode 76 Michele Hodges: Building A Successful Referral Based Business

The way the world runs today, it often feels as if it’s impossible to make it in the Wedding Business without a strong social media presence as well as participating in a plethora of networking events. While it may seem like the only way to stay relevant these days, Michele Hodges is here to share otherwise. Michele is here to share how she never intended to fall into Event Planning, and her secret on how she’s managed to do well in the field.

Show Highlights:

  • Michele’s perspective on Social Media, networking, and Event Planning
  • How Michele gets her ideas when getting to know her clients
  • Michele’s preference when it comes to deciding between a DJ or band for weddings
  • The most important elements to consider when it comes to choosing a band
  • Michele shares her order of constructing a wedding for a new client
  • The key factor to look for when it comes to Floral Designers
  • What Michele recommends on how to confront challenges
  • The biggest changes in the industry Michele’s become more aware of
  • What Michele would tell experienced planners on what they need to know to be successful


Michele Hodges Events

Michele Hodges Events on Facebook

Michele Hodges Events on Instagram

Photos from Michele’s Portfolio:

Videos of Michele’s Work: