The Podcast for Wedding and Events Industry Professionals
Andy’s Latest Episodes:
The Wedding Biz welcomes Joe Goldblatt to the show. Joe is a true pioneer and icon of the event industry; he owned The Wonder Company for over 20 years before selling it. He has written, edited, or co-authored 38 books, including the first textbook in the event industry. He founded ISES, the International Special Events Society that is now known as ILEA, the International Live Events Association, and created the CSEP Program, Certified Special Events Professional. And as a teacher, Joe taught over 10,000 students.
Joe believes that we need to spend time working on our businesses as well as working in our businesses. And do you thoroughly research and evaluate your projects? Joe tells us that these two go hand in hand and are critical when planning exceptional events. He speaks to us about the organization he created and the reason he believes that events have a logical connection to fields like anthropology, theology, sociology, and technology. He also tells us how we can approach the fear of economic health.
Joe has a profound knowledge of the event industry and business in general. Listen in as he tells us why he believes we are on the cusp of what he terms a Platinum Age, an era of great possibility with technology and a generation with big hearts and a conviction to learn. This episode is different from all others. It will leave you in awe of Joe and what he has accomplished and continues to accomplish. You don’t want to miss what he has to say.
203 THE NEXT LEVEL: KIANA UNDERWOOD Discusses RACHEL BIRTHISTLE – The Lake Como Wedding Planner and Creating a Wedding with Contrasting Events
The Next Level welcomes Kiana Underwood! Kiana is the founder of Tulipina, an internationally renowned floral design studio that specializes in creating incredible...
Andy welcomes Rachel Birthistle to The Wedding Biz. Rachel is the Owner and CEO of The Lake Como Wedding Planner based in Como, Italy. In addition to her own events, she has worked with people like Lisa Vorce on Chrissy Tegan and John Legends wedding and many others. She says she is predominately a wedding planner in a destination rather than a destination wedding planner.
Rachel’s father was in the fashion industry, and from a young age, she worked in his factory doing tasks like snipping thread and packing items. She found the place fascinating and knew that being in the fashion industry was where she wanted to be. She started making her own clothes in school even though her friends thought her fashion style was a little out there!
Rachel discusses going to design college, finding a job with a large retailer in London, traveling all over the world, and her decision to stay home. She speaks about going back to college for sports therapy and starting a clinic in her home. Her life took twists and turns but eventually led her to a position with a wedding planner and, ultimately, her decision to start her own extremely successful business.
Rachel strives to make each client’s wedding an event starting when they get off the plane for their first meeting with her. With an itinerary of possible venues in hand, she begins to analyze the client’s style, how they interact with each other, and begins the design process in her head. Creating a sequence of contrasting events for her clients is what she loves most.
What is your dream? If it’s to start your own business, what are you waiting for? You will never know if you can do it until you take a leap of faith and try. Rachel is someone who did just that; she found areas that were lacking in the wedding planning industry in Lake Como, Italy, and set out to change it. This is a learning experience for anyone with a dream, so sit back and listen to this very insightful episode.
201 THE NEXT LEVEL: JULIE NOVACK Discusses LE REVE FILMS – Fine Art Wedding Films Plus Networking and Social Media Tips!
Andy has Julie Novack as his guest co-host today on The Next Level. Julie is the CEO and Co-Founder of PartySlate. PartySlate is a photo-rich website where leading event professionals share their work, build their brand, and drive leads.
Le Reve Films is the brainchild of Lindsey and Cherish Conklin. This husband and wife team is known for their work on the Engage 19 Baha Mar Conference as well as their work with other discerning clients. To them, cinematography is building a relationship with clients and telling their stories in the most effective way possible.
Andy and Julie discuss Lindsey and Cherish’s unique way of following up with people they meet at networking events. Their ability to market themselves and their business with Instagram stories that are authentic and moving and the way they take these Instagram links and share them with creative partners. The trick to standing out with potential clients, when you know they have many options, is to send an introduction video with your proposal.
Do you follow up with everyone you meet when networking? Julie chats about her policy of following up with four or five people whom she meets and building meaningful and lasting relationships with them. She believes it is better to concentrate on a few than to spread yourself so thin that you don’t make truly meaningful connections.
Le Reve Films has a very different approach to and making wedding films. Listen in as Andy and Julie dive into some of their favorite parts of the interview and see if you can pick up a nugget or two that you can use in your business.
Lindsey and Cherish Conklin, who make up the team of Le Reve Films, are Andy’s guests on this episode of The Wedding Biz. This duo is known for their work on the Engage 19 Baha Mar summit and other discerning clients. Cinematography to them is building a relationship with clients and telling their stories through film. They are brilliant at capturing the emotion of events in the most engaging ways.
Lindsey started taking multimedia classes in high school and shooting video wherever he could. He quickly found that if you used video in school projects, you were pretty much guaranteed a good grade. Cherish, on the other hand, took control of the family video camera at a young age. She says that if it weren’t for her, they wouldn’t have any home videos. They have been friends since they were three, but it took until the last few years of high school for Lindsey to get out of the friend zone with Cherish, and they have been together ever since.
The leap from a steady job and guaranteed income to building their own business was terrifying, but the benefits outweighed the fear, and it paid off with the success of their company. Their goal is to keep Le Reve Films a small boutique company so they can concentrate on crafting fine art wedding films for every client. Capturing the true essence of a couples’ wedding day requires that they know the real, raw, and profound truth on how the couple came together.
Wow! The tips that these two give us in this conversation are mind-blowing. The way they market their business and themselves is truly next level. They have found ways to set themselves apart in an industry that is saturated, which is why they will be around for years to come.
Listen to this episode with a drink in one hand and a pen in the other. This episode will teach and entertain, so be ready.
199 THE NEXT LEVEL: JENNIFER STEIN Discusses AUDREY NERACOULIS – Emotional Photography And Authenticity In Business
In this episode of The Next Level, Andy is with Jennifer Stein. Jennifer is the Co-Founder and Editor in Chief of Destination I Do Magazine. She publishes a daily blog and also consults, and custom publishes.
Audrey is a film photographer based in Paris and is known for her unmistakable fashion house inspired aesthetic, and unique and sophisticated work. She also brilliantly utilizes social media, especially Instagram, in ways that will surprise you.
Andy and Jennifer discuss Audrey’s moxy in starting her business before learning the trade and how testing is a great way to make sure your business is viable. They also speak about Audrey’s authenticity and vulnerability and that she isn’t afraid to put it all out there because she wants potential clients to be able to connect with her in a real way.
Have you ever had a meet up with clients when you are traveling? Listen to Andy and Jennifer talk about Audrey doing just that. She posts where she is going to be, so if a potential client or vendor wants to meet up with her in their area, they can get together.
Listen in to this deep dive into some key points of Audrey’s interview. Jennifer speaks about Audrey’s ability to market herself by listening to what people want, how she connects with people by taking photographs of her life and posting them on her Instagram page and how networking when traveling can boost your business.
If your business is struggling and you are having trouble getting new clients, you need to listen to this conversation. What these two discuss, you won’t learn in books, so plugin and enjoy.
Audrey Neracoulis, Welcome to The Wedding Biz! Audrey is a film photographer based in Paris and is known for her unmistakable fashion house inspired aesthetic, and unique and sophisticated work. She also brilliantly utilizes social media, especially Instagram, in ways that will surprise you.
Audrey has a master’s degree in marketing and dreamt of being surrounded by, and working with, a wonderful team. When faced with the reality that a first job working for a corporation meant sitting alone in a cubicle, she decided it wasn’t for her. She chose to pick up a camera, tell stories visually with pictures and become a photographer, even though she had never taken a picture before.
Is the hardest part of your business attracting new clients? Listen, as Audrey describes what she did when she started out and what she does today to attract clients. She says you have to have a strong brand and make personal connections with your clients. Audrey is sharing her life with pictures on Instagram believing that letting potential clients see her story through photographs will give them the best idea of the reality of her work.
Audrey’s vision for a wedding is to blend fashion photography and cinematic documentary to make the perfect photographs. Her passion is capturing the emotional and physical connections of the bride and groom so that the images evoke meaningful memories. For added dimension, she likes to build in a sense of sensuality learned from her experience with shooting boudoir.
If you are a photographer or want to be, pay attention as Audrey points out the difference between using film, going digital, and the benefits of both. Listen as she tells us how to create and connect with clients when traveling, about her retreats in Paris, and all the ways she teaches about photography.
This is a compelling episode with so much great information you will definitely need to take notes, so sit back and enjoy.
Andy welcomes Sean Low to this episode of The Next Level! Sean is the Founder and President of The Business of Being Creative LLC, which focuses on providing practical advice to those in the business of being creative. His client list includes the elite of the wedding industry and the design community.
Vanessa is the Owner and Creative Director of Two Paper Dolls, a pioneering custom design house that feeds the desire for customization across all aspects of the wedding industry. TPD Design House services clients in the art of branding, website and logo development, and invitation design around the world.
Andy and Sean discuss Vanessa’s conviction to her start her own company, about being a risk-taker and her need to succeed even though there were bumps along the way. Sean talks about her being a culture specialist, and she understands that it’s not about telling the story to everyone. It’s about telling the story to those who care, knowing that the culture drives the story, not the other way around.
Listen in as they share their outlooks on the way Vanessa runs her company, how she includes everyone in the decision making and the meetings to bring new ideas to the team. She believes that if you let your employees feel invested, they work that much harder because they feel as if it is their company.
If you are looking to discover the secrets to Vanessa’s success, look no further. Andy and Sean suss out the real reasons behind her success and lay it out for all to see. This is the episode you will kick yourself for missing, so don’t.
The Wedding Biz is excited to have Vanessa Kreckel on the show. Vanessa is the Owner and Creative Director of Two Paper Dolls, a pioneering custom design house that foreshadowed the desire for customization across all aspects of the wedding industry. She has been named in design publications including PRINT, and Communications Arts as well as BRIDES Magazine and Martha Stewart Weddings. TPD Design House services clients in the art of branding, website design and development, and invitation design around the world.
Vanessa has always loved being creative, which is why she studied art at Moore College of Art and Design and learned how to be a graphic artist. She started her company with one employee and used printing presses, and somehow found a niche with her customized stationery and invitations.
Who are your ideal clients? What is the voice of your company? These are some of the questions Vanessa asks when helping someone develop their brand. Branding is an essential ingredient in making your business successful, and she has been assisting people in figuring it out for almost 20 years. Listen to her tips and tricks as you follow along on the podcast.
Vanessa talks about knowing and branding the look and feel of your event when thinking about invitations. She reminds us that it’s not just invitations, there are save the dates, invitation design, and day of cards. You need to consider the overall experience and how the design thread pulls it all together when deciding this critical part of your event.
This is one of those conversations that will change the way you choose invitations, your brand, and what you put on social media. Vanessa is a first-rate businesswoman with insight into a different side of the event industry. One that you might not realize has such a significant impact on the event experience. You won’t want to miss what she has to say, so sit back, plugin and enjoy.
450+ episodes and counting!
Reviews for The Wedding Biz Podcast
I’m absolutely addicted to this podcast! I find it fascinating to learn about the backstory of each industry influencer as an entrepreneur in the event space myself.
*A Sincere Thank You*
I am sincerely thankful for this podcast. Listening to the interviews gave me a huge portion of courage to launch my own bridal design business this year.
*A Must-Listen for Wedding Professionals*
This podcast is a must-listen for wedding professionals. It is engaging and informative, giving you insight into the behind the scenes of the wedding industry in real time
*Great Inside Perspective*
Andy’s interviews offer listeners an inside perspective into industry veterans’ journeys and revealing insights and advice for wedding pros to leverage in their own businesses.
K Bella Events
It’s amazing to have the opportunity to listen to some of the industry’s finest talk about their work, life, and craft… this podcast is an incredible resource!
I have been listening to the Wedding Biz podcast for over a year now and absolutely love it! I find every interview to be very inspiring with a ton of interesting information for anyone working in wedding industry. There is so much to learn from each guest and I find that the Wedding Biz host Andy Kushner does an amazing job with interviews. If you want to learn from the best in the industry and take your business and creativity to the next level – make sure to check out this podcast.
An Amazing Resource
I am so glad to have come across The Wedding Biz podcasts. The interviews are incredible. It is so hepful and encouraging to hear the stories of the wedding industries’ best. I have picked up so many pearls of wisdom. I would highly recommend this to anyone in the wedding industry. Thank you so much Andy for such a fabulous resource.
Fen Bolodeoku, MonAnnie Cakes
Honest and Fresh Storytelling
Andy and his guests engage the listener into their discussions – and we love this! A deep dive into the real life of wedding pros, with invaluable tips for us all!
n Good Company PR
Podcast of the Year!
I listen to tons of podcasts in lots of genres, and although there are many ‘interview-style’ podcasts out there, few are jam-packed with as many takeaways as The Wedding Biz. I only discovered it towards the end of 2019 and I’ve been quickly working my way through the back catalogue. Andy has such a great interview style and provides so much value to everyone working in the wedding industry. As a photographer/film-maker, I’ve taken away so much. Definitely my podcast of the year.
Yes, the wedding biz is definitely different from all other business. Thank you for sharing all these experiences!
Great Interviewer and Interviewees!
The commentary between Andy and his guests is always flawless and so smooth – you can tell he works in audio 😉 I always appreciate his conversational lead to keep his guest’s words flowing and keep his listeners on our feet for more! Likewise, unlike some other podcast hosts that try to take the limelight at any moment, Andy keeps his ego in check at all times and gives his guests the proper treatment and time to share their thoughts. I look forward to his podcasts every week, and makes driving/treadmilling so much more enjoyable and productive haha
One of the Best Wedding Podcasts
Thank you for your incredible interviews, Andy!
Just started listening to this podcast a few days ago, and as someone just starting out in the wedding planning industry, this is exactly what I needed! Andy is so down-to-earth, really knows how to converse with his guests, he’s super personable. Clearly, he has put a lot of time and effort into his work, and has spoken to so many icons in the business! Amazing work Andy, thank you!! ✨