Episode 445 ROBERT SHERMAN: Dynamics of a Successful Partnership

Andy decided that he wanted to do a little something different this week on The Wedding Biz and is having a conversation with his own business partner of Kushner Entertainment, Robert Sherman! Robert is also the owner of Washington Talent, the iconic entertainment company located out of the Washington D.C. area which was established fifty-five years ago before Robert eventually took the reins, transforming it to a whole new level.

Andy and Robert talk primarily about the various aspects of taking on a business partner but also discuss how and why they formed their partnership, their views on being friends in a business partnership and whether or not that is usually a good practice, the benefits that Andy has personally seen from having taken on a business partner, and so much more!

Robert is very passionate and fully committed to everything that he does, and he plans to have him back on the show again sometime in the future. If you enjoy this episode, please, if you haven’t already, give the podcast a top review wherever you listen, and be sure to reach out to a few people who might enjoy The Wedding Biz and tell them about it!

 

This episode is sponsored by Zola, the fastest-growing wedding platform that connects today’s couples with the right planners and vendors. Zola gives wedding professionals more control, better exposure, and higher quality leads – all with competitive pricing and no annual commitment. Create your free listing at www.zola.com/andy.

 

Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don’t forget about Sean Low’s podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network.

 

SUPPORTING THE WEDDING BIZ

Become a patron and support Andy and the show! If you are so inspired, contribute!

 

Time Stamps

[0:00] – Today’s sponsor is Zola.

[0:39] – Andy reveals today’s guest and topic.

[1:56] – Andy and Robert were hanging out regularly for a year before forming this partnership.

[3:37] – Robert says that working with Andy gave him the chance to grow.

[5:48] – Learn why Robert concentrated more on their local market.

[8:00] – Robert talks about his philosophy on mixing friendship with business.

[10:57] – Robert makes a case for why friendship can improve a professional partnership.

[13:28] – Andy points out that he and Robert communicate regularly.

[15:32] – Robert reiterates how important trust is.

[16:45] – How do Robert and Andy handle when there is conflict between them?

[18:33] – Robert addresses a minor disagreement that he and Andy had at first.

[20:59] – Andy loves that much of the stress has been relieved from taking on a business partner.

[22:15] – Robert argues that a partnership is not the best solution for everyone.

[24:40] – Learn where to find Robert online.

 

LINKS AND RESOURCES

The Wedding Biz – Episode 206 ROBERT SHERMAN/Washington Talent: Delivering Happiness
One Event at a Time and Forming A Partnership


Find Robert:

Kushner Entertainment – Website
Washington Talent – Website

 

Follow The Wedding Biz on Social:

The Wedding Biz

The Wedding Biz on Instagram: @theweddingbiz

The Wedding Biz on Facebook: @theweddingbiz

The Wedding Biz Network

The Music Makers

 

Support The Wedding Biz by clicking here.

Title Sponsor: This episode is sponsored by Kushner Entertainment & Zola.

Episode 444 KIANA UNDERWOOD/TULIPINA: Reinventing Yourself and Other Reflections

Today’s episode marks the second appearance by Kiana Underwood of Tulipina, an internationally renowned floral design studio that creates bespoke experiences for luxury weddings and events around the world. Kiana herself has been named one of the top wedding floral designers in the United States and is the #1 most followed floral designer on Instagram. She is also the author of Color Me Floral (which covers the secrets to designing show-stopping monochromatic arrangements for each season), the host of sold-out international workshops, and has been featured in many prestigious magazines. Her work is always in demand.

When Kiana was last on the podcast, she talked a lot about moving past fear in order to make opportunities happen, and she talks a bit more about that today, discussing the challenges that she faced as a result of the COVID-19 pandemic and what long-term plans were affected or even canceled because of the pandemic. She also stresses how important it is to her to not become stagnant as an artist and as a businesswoman (giving examples of how she reinvents herself), how she balances her work life with being a mother of three teenagers, how she unwinds, and so much more!

Andy really appreciates Kiana’s time and is grateful for her being so open and vulnerable on the show, and he hopes that you enjoy listening to his conversation with her. If so, he would really appreciate it if you would share the podcast with at least three good friends who would also get something out of it and would also be appreciative if you were to subscribe to the podcast if you aren’t already so that you never miss a new episode. Be sure also to leave a top review wherever you listen because that really helps out the show and helps people find it!

 

This episode is sponsored by Zola, the fastest-growing wedding platform that connects today’s couples with the right planners and vendors. Zola gives wedding professionals more control, better exposure, and higher quality leads – all with competitive pricing and no annual commitment. Create your free listing at www.zola.com/andy.



Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don’t forget about Sean Low’s podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network.

 

SUPPORTING THE WEDDING BIZ

Become a patron and support Andy and the show! If you are so inspired, contribute!

 

Time Stamps

[0:00] – Today’s sponsor is Zola.

[0:30] – Learn that today’s guest is returning guest Kiana Underwood of Tulipina.

[1:32] – Kiana discusses how she was actually lucky during the COVID-19 pandemic.

[2:18] – How did COVID impact Kiana’s plans?

[3:30] – Kiana discusses times that she had to face fear over the last couple of years.

[6:16] – Andy argues that successful entrepreneurs still have challenges.

[8:07] – Kiana confirms that she still faces fear and struggle.

[9:03] – Hear about how Kiana reinvents herself.

[10:26] – What inspires Kiana?

[12:27] – Kiana gives us an example of a wedding that she did in Minnesota recently.

[15:24] – Kiana touches upon how she juggles her work life with being a mom.

[17:48] – Does Kiana ever feel burned out?

[18:41] – Learn about how Kiana gets past feeling burned out.

[20:23] – Kiana describes her morning and evening routines.

[21:57] – What about the near future is exciting to Kiana?

[23:23] – Andy shares Kiana’s contact information.

 

LINKS AND RESOURCES:

The Wedding Biz – Episode 435 REVISIT KIANA UNDERWOOD/TULIPINA: Setting Fear Aside to Embrace Ambition and Find That Spark of Creative Genius


Find Kiana:

Tulipina
Tulipina on Pinterest
Tulipina Facebook Page
Tulipina on Instagram


Workshops and Webinars:
Tulipina Workshops
Color Me Floral
Tulipina Prints
Tulipina Blog

 

Follow The Wedding Biz on Social:

The Wedding Biz

The Wedding Biz on Instagram: @theweddingbiz

The Wedding Biz on Facebook: @theweddingbiz

The Wedding Biz Network

The Music Makers

 

Support The Wedding Biz by clicking here.

Title Sponsor: This episode is sponsored by Kushner Entertainment & Zola.

Episode 443 FIRST BATCH HOSPITALITY & Taking the Leap to Partner

Listen in as Andy sits down with Brian Leventhal and John Stires, the co-founders of First Batch Hospitality! First Batch Hospitality brings outstanding wine, culinary, beverage, and private event experiences to various cities with venues that include Brooklyn Winery, District Winery, and Chicago Winery. Each of these locations is a wine production facility outfitted with stainless steel tanks, oak barrels, and state-of-the-art equipment, and each also offers full-service private event spaces set against the backdrop of the winery as well as a restaurant on site.

John and Brian discuss how they met and formed First Batch Hospitality, revealing that they were both unhappy with their jobs at the time and wanted to take the leap to something new. They reveal how and why the original intention behind the company changed over time, their big plans for the future, and more! They also provide some helpful advice to anyone who, like they did, might be considering forming a professional partnership.

 

This episode is sponsored by Zola, the fastest-growing wedding platform that connects today’s couples with the right planners and vendors. Zola gives wedding professionals more control, better exposure, and higher quality leads – all with competitive pricing and no annual commitment. Create your free listing at www.zola.com/andy.


Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don’t forget about Sean Low’s podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network.

 

SUPPORTING THE WEDDING BIZ

Become a patron and support Andy and the show! If you are so inspired, contribute!

 

Time Stamps

[0:00] – Today’s sponsor is Zola.

[0:46] – We learn that this episode is with the co-founders of First Batch Hospitality.

[2:09] – John and Brian reveal how they met and formed First Batch Hospitality.

[4:16] – Why did John and Brian decide to partner together?

[7:07] – Both of them were unhappy with their jobs and wanted to try something new.

[9:39] – How did John and Brian decide on how to split responsibilities?

[11:55] – John explains how he and Brian check in with each other.

[14:23] – We learn what has made the company so successful.

[17:30] – Brian and John started hosting events because people asked for that.

[20:02] – It took them two or three years of experimenting to fully figure the company out.

[21:52] – Andy describes District Winery.

[22:18] – What are their plans for the future?

[23:47] – Are Brian and John planning to expand to more cities?

[24:31] – We are given some advice on forming a professional partnership.

[27:04] – Discover where to find First Batch Hospitality online.

 

Find Brian and John:

First Batch Hospitality – Website
Brooklyn Winery – Website
Brooklyn Winery – Instagram Page
Brooklyn Winery – Facebook Page
District Winery – Website
District Winery – Instagram Page
District Winery – Facebook Page
Chicago Winery – Website
Chicago Winery – Instagram Page
Chicago Winery – Facebook Page

 

Follow The Wedding Biz on Social:

The Wedding Biz

The Wedding Biz on Instagram: @theweddingbiz

The Wedding Biz on Facebook: @theweddingbiz

The Wedding Biz Network

The Music Makers

 

Support The Wedding Biz by clicking here.

 

Title Sponsor: This episode is sponsored by Kushner Entertainment & Zola.

Episode 442 Transforming Spaces with Laurie Arons, Susan Kidwell, and Sarah Winward

This episode of The Wedding Biz is a special one because Andy is recording live during Laurie Arons’ masterclass and has three special guests today – Laurie herself, Sarah Winward (who will very soon be featured on the podcast in her own individual interview), and Susan Kidwell (who will also be appearing on the podcast fairly soon).

Laurie has been on the show several times before and runs Laurie Arons Special Events. She discusses her process behind transforming a venue and how she decides which aspects of an already existing venue to keep intact, which aspects to change, how she relies on Susan to help her conceal more unsightly elements of a venue, and more!

Sarah, a destination wedding florist based out of Salt Lake City, shares her personal approach to transforming a venue, at what point she ideally likes to be involved in the process, what her favorite methods are to create an emotional impact, what her greatest challenges are, etc.

Susan of Hensley Event Resources talks about her priorities when it comes to thinking outside of the box when she helps transform venues, what her clientele usually is, how weather tends to be her biggest obstacle, what advice she has for clients regarding budgeting, and so much more!

Time is also allowed for questions from the room, including but not limited to how Laurie conveys her ideas and direction to Sarah, what resources are available for one to learn more about technical aspects, how to weigh a pavilion down, how Susan and Laurie use universal terminology with planners that they will understand, and how safety is balanced with aesthetics. This panel was so informative, and Andy appreciates you listening! He would appreciate it if you were to subscribe to the podcast if you aren’t already so that you never miss a new episode, and be sure also to leave a top review wherever you listen because that really helps out the show and helps people find it!

 

This episode is sponsored by Zola, the fastest-growing wedding platform that connects today’s couples with the right planners and vendors. Zola gives wedding professionals more control, better exposure, and higher quality leads – all with competitive pricing and no annual commitment. Create your free listing at www.zola.com/andy.


Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don’t forget about Sean Low’s podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network.

 

SUPPORTING THE WEDDING BIZ

Become a patron and support Andy and the show! If you are so inspired, contribute!

 

Time Stamps

[0:00] – Today’s sponsor is Zola.

[0:22] – Andy introduces today’s three special guests.

[2:45]Laurie explains her process behind transforming a venue.

[3:53] – Which does Laurie prefer – transforming a venue or starting from scratch?

[4:54] – Laurie reveals how she decided which aspects of a venue to preserve.

[6:00]Sarah describes her approach to designing a venue transformation.

[7:54] – At what point would Sarah prefer to be brought into the process?

[9:19] – Susan details her priorities.

[10:10] – Susan’s clients are the planners.

[10:42] – How does Laurie hide unsightly elements of a venue?

[12:25] – Sarah touches upon her favorite ways to create an emotional impact.

[13:52] – Time and the elements are Sarah’s greatest challenges.

[14:44] – Susan immediately identifies weather as her biggest obstacle.

[15:30] – Laurie argues for the importance of logistics.

[16:41] – Learn about an event that all three women worked on together.

[18:48] – What, according to Susan, should clients know about budgeting?

[20:28] – We are encouraged to have fun with the process.

[23:45] – Laurie points out that there are so many resources now in 2022.

[25:25] – Susan encourages us to have people send photos of updates.

[27:49] – Sarah further details her collaboration process with Laurie.

[29:07] – Laurie reveals one reason why she started this masterclass.

[31:22] – Sarah comments on the mockup process.

[32:25] – Laurie answers what her direction to Sarah tends to look like.

[34:26] – Susan points out how she does 3D rendering from Laurie’s ideas.

[35:11] – How does Susan determine placement?

[37:40] – What resources can be used for technical aspects?

[39:33] – How does one work with the venue to establish placement?

[42:17] – Susan explains how to weigh a pavilion down.

[44:28] – What is Laurie’s process for working with private homes?

[46:10] – We learn a bit about permitting.

[48:00] – Susan answers a question about using universal language with planners.

[49:30] – How is safety reconciled with aesthetics?

[52:53] – Discover where to find Susan, Laurie, and Sarah online.

 

LINKS AND RESOURCES:

Laurie’s Previous Guest Spots on The Wedding Biz

 

Find Laurie:

Laurie Arons Special Events – Website
Laurie Arons Special Events – Facebook Page
Laurie’s Instagram Page
Laurie’s Twitter Page


Find Sarah:

Sarah’s Website
Sarah’s Instagram Page
Sarah’s Pinterest Page

 

Find Susan:

Hensley Event Resources – Website
Hensley Event Resources – Instagram Page
Hensley Event Resources – Facebook Page

https://www.hensleyeventresources.com/hensley-tenting101

https://www.hensleyeventresources.com/tenting-gallery


Follow The Wedding Biz on Social:

The Wedding Biz

The Wedding Biz on Instagram: @theweddingbiz

The Wedding Biz on Facebook: @theweddingbiz

The Wedding Biz Network

The Music Makers

 

Support The Wedding Biz by clicking here.

Title Sponsor: This episode is sponsored by Kushner Entertainment & Zola.

Episode 441 REVISIT PRESTON BAILEY: Designer for the Ages

The year is 1980. The place is New York City, and the person is Preston Bailey, who at the time was just looking for a way to pay the bills and not get evicted from his apartment. What started as a small-time floral business blossomed into what we know as Preston Bailey’s immaculate and stunning work.

For Preston, it’s been a long journey to get to the top tier of wedding and event designing. He’s had to overcome challenges and obstacles, both personally and professionally, including drug addiction and taking his business and clients more seriously, but at 68 years young, Preston’s career is far from the home stretch, as he’s still as passionate about pushing boundaries and discovering new designs as he’s ever been.

In this illuminating interview, Andy and Preston explore Preston’s meandering path to present. The two discuss his most life-changing moment back in 1990, how Preston truly wows guests with his decor and designs, and how he orchestrates his own work to be in perfect synchronicity with all the other moving parts of an event.


This episode is sponsored by Zola, the fastest-growing wedding platform that connects today’s couples with the right planners and vendors. Zola gives wedding professionals more control, better exposure, and higher quality leads – all with competitive pricing and no annual commitment. Create your free listing at www.zola.com/andy.


Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don’t forget about Sean Low’s podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network.


Links