THE Podcast for Wedding and Events Industry Professionals
All Episodes
All Episodes
307 A Conversation With DAVID BEAHM & CHRISTINA MATTEUCCI
“I believe there are no better problem solvers in the world than special event professionals.” Andy is excited to have David Beahm and Christina Matteucci back on the show. David is a popular event designer based in New York City, working worldwide, and Christina is crucial to David’s business as she is his Executive Director. Both have been on the show multiple times and are informative and enjoyable each and every time.
“We are all on different ships in the same storm.” David and Christina discuss how they handle the unrest in our country and what they are each doing to stay grounded. They believe that you have to follow what the universe has set before you and look at the opportunities around you to serve your community and help anyone you can.
They share how they are keeping business alive and bringing in revenue, Christina has been coaching, and they have been helping their legacy clients with decorating for the holidays. They believe that the outlook for the events industry in the future is bright. It might be different, but no one adapts better than special event professionals.
306 MONTE DURHAM – Service with Passion and Grace
“The biggest success for me with dealing with clients is that I have never forgotten that I am the hired help.” Andy has Monte Durham as his guest on this episode of The Wedding Biz with the audio portion of a video interview he conducted on Zoom for the WeddingMBA Conference that just occurred. Andy first interviewed Monte back in April on episode 250, and it’s a pleasure to have him back for a follow-up interview.
Monte is a hugely successful fashion expert and one of the stars of TLC’s Say Yes to the Dress, Atlanta, where he had been the fashion director at Bridals by Lori, the south’s premier bridal salon.
Monte says that he hasn’t slowed down since the pandemic; he is still going 110%, which has kept him motivated. Monte shares stories of the wallpaper and pictures on the new salon walls and how he saved money by buying some furnishings from flea markets and refinishing them himself.
Listen as Monte shares some stories of difficult clients and how he handled the situations. Monte believes that bundling products and services will help wedding professionals come back strong and says he never forgets that he is the hired help. Monte also speaks about what he is looking forward to, once the pandemic is over, and some new exciting things that are on the horizon for his career.
Are you a creative who wants to turn your craft into a business or take it further? Head to the Wedding Biz Network and listen to The Business of Being Creative podcast with Sean Low. Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more.
305 THE NEXT LEVEL: ALEJANDRA POUPEL discusses ROB VAN HELDEN, Perfect Simplicity and Floral Design for Royalty
Andy’s guest co-host today is Alejandra Poupel from Alejandra Poupel Events out of Paris, catering to an international clientele including Chinese, Middle Eastern, Russian and American, all of whom have different expectations based on their cultural perspective. Listen as they discuss Rob’s idea of perfect simplicity, how he likes the natural beauty of flowers, and the royal events he has done, plus much more on this episode of The Next Level.
Rob is the owner of Rob Van Helden Floral Design Limited, out of London. His previous clientele includes Nelson Mandela, Joe Malone, Elton John, and Royal weddings and events including Princess Beatrice, Princess Eugenie, and Princess Margaret’s 70th birthday.
Alejandra discusses how Rob respects the flower’s beauty, his use of props when he designs arrangements for events, and the Royal events he’s done and how beautiful they always are. Alejandra also shares the one thing in Rob’s interview that surprised and pleased her the most.
Listen as Alejandra shares how she is handling the pandemic personally and professionally and how the industry as a whole is coming together to support each other and lend a hand when needed.
304 ROB VAN HELDEN – Perfect Simplicity and Floral Design for Royalty
“I personally believe that flowers speak for themselves.” Listen as Andy and his guest Rob Van Helden discuss ‘perfect simplicity’ and what he means by that. Rob also talks about starting a business out of the back of a car with his sister Patrice and how through word of mouth they were able to grow, plus much more on this episode of The Wedding Biz.
Rob is the owner of Rob Van Helden Floral Design Limited out of London. His previous clientele include Nelson Mandela, Joe Malone, Elton John, the Beckham’s World Cup party, Alfred Dunhill and James Bond film premiers, and Royal weddings and events including Princess Beatrice, Princess Eugenie, and Princess Margaret’s 70th birthday among others.
Rob shares why he likes to work with a lot of just one type of flower, how instrumental props are in the design, and setting the theme. Rob shares his process when he works with clients. And he speaks about taking his clients to the flower market with him so they can see firsthand what he has in mind for the design and experience their responses.
Listen, as Rob describes the flower arrangements he designed for his own wedding and some of the biggest challenges he has faced at an event. Rob shares how he is handling the pandemic personally and professionally, and that success to him is having happy clients.
303 A Conversation With: CHRISTIAN OTH
On this episode of The Wedding Biz, Andy is having a conversation with Christian Oth. Listen as he discusses how he is dealing with the pandemic both personally and professionally, why he charges an upcharge for new contracts and a non-refundable percentage if a client postpones. Christian also shares what he is doing now, including his newest workshops
Christian is an internationally renowned photographer. His experience in fashion, photojournalism, portraiture, advertising, and still life combines into an editorial style that makes Christian truly one of a kind. American Photo named him one of the world’s ten best photographers, and his work has appeared in top fashion and wedding publications.
Listen as Christian shares what he is doing to stay grounded and in shape, since the pandemic began, and how it has affected him personally. Professionally, the pandemic has led to cancellations and postponements. However, he has been able to stay busy with Commercial and Advertising Photography.
Christian speaks about staying in touch with his clients and working with them to reschedule one-on-one. He talks about adding an upcharge to new contracts to help cover the cost and how he is now running a leaner and meaner company with a strong core team of employees and outsourcing what he can. Christian has also launched a workshop on photography and is looking forward to adding more specialized courses and, eventually, a business course to learn how to run a photography business.
302 THE NEXT LEVEL: KIM WISELEY discusses JOY PROCTOR The Essence of Design
Andy’s guest co-host today is Kim Wiseley, Founder and Creative Director of Flutter Magazine, and she recently created a new sister company called The Floral Pantry.
Listen as they discuss Joy’s outlook on how the design relates to the location, the inclusive proposal she gives her clients, plus much more on this episode of The Next Level.
Today, Andy and Kim talk about Joy Proctor of Joy Proctor Design, a full-service design house. She has been named amongst the top in the world and a leader in the industry by Harper’s Bazaar and Brides. Joy has designed well over 400 weddings worldwide and does photo styling, creative direction, and production for clients.
Kim and Andy speak about why the location plays a big role in how Joy designs an event, how she walks through the area with her clients to see what excites them and uses that to inspire what she designs. Kim also discusses Joy’s proposals, which includes everything from what the guests are wearing to the flowers and lighting.
Kim shares how she met Joy and some editorial projects they have worked on together. She describes their Hearts of Flutter retreats, that they created together, and how the people who attend become like family after the experience because of their bonds. Andy speaks about Joy putting herself in front of issues like racial bias and other inequalities because she isn’t afraid to speak out.
301 JOY PROCTOR – The Essence of Design
“An event designer is the equivalent of an interior designer.” Andy’s guest on the show is Joy Proctor of Joy Proctor Design, a full-service design house. Listen as they discuss what led Joy to make that analogy, how her childhood influenced her career path, why she transitioned from a planner to a designer, plus so much more on this episode of The Wedding Biz.
Joy considers herself a wedding designer and stylist and has been named amongst the top wedding planners in the world and a leader in the industry by Harpers Bazaar and Brides. Joy has designed well over 400 weddings worldwide and does photo styling, creative direction, and production for clients, including Bella Belle Shoes, ALTR Created Diamonds, Bel Aire Bridal, Flutter Magazine more.
Listen, as Joy shares her process of extrapolating the essence of design, her client’s desire in the location they want, and how walking through the venue with the client allows her to visualize her design. Joy also discusses what is included in her thirty to fifty-page design proposal she gives her clients.
Joy speaks about the work she does with editorial campaigns, her product collaborations, and the Hearts of Flutter Tours she organizes. Joy also gives us some insight into her recent social media posts on social justice movements and why she decided this was the time to get involved. And finally, she talks about she’s handling the effects of the pandemic.
300 NANCY SHAFFER – The Live Events Coalition, Board President & Director
Andy is bringing us a very important interview pertinent right now in the weddings and events industry. The Live Events Coalition is a volunteer-run nonprofit organization created in response to the COVID-19 pandemic and it’s devastating impact on the live events industry to provide advocacy, resources, and a network that connects and supports businesses, contractors, and the general event industry workforce. It established a national Facebook group that wants to connect, share stories, opportunities, or just support the live event’s mission, with its members now reaching 23,000.
Nancy Shaffer is the Founder and CEO of Bravo Events and the Board President and Director of the Live Events Coalition. Listen as Nancy discusses how the Coalition got started, what the Coalition is doing to advocate for and support the live events industry, and what is specifically being discussed and done for the industry as a whole.
Nancy shares ways that people can become a member, start a localized chapter, and/or volunteer. Over 12 million people are being deeply and adversely affected in the live events industry, and Nancy and the Coalition want you to know that you are not alone. They are fighting for you every day.
299 ZUZU BIRKHOF/Photographer – Seeing The Moment Before Pushing The Button
“This fragility of a moment fascinated me, and this is something I always wanted to do, freeze moments.” Andy’s guest on the show today is Zuzu Birkhof. Listen as they discuss her grandfather’s encouragement to go to film school, being the first female to assist the well-known german photographer Olaf Heine, and why she transitioned to wedding photography, plus so much more on this episode of The Wedding Biz.
Zuzu is a photographer working out of Berlin. She had worked many years in fashion and commercial photography before switching to weddings in which she brings her fashion aesthetic. Zuzu has recently added a new element to her business called The Love Empire, unique shootings for daring brides.
Zuzu shares her journey from film school to producing and finally into photography. She talks about why she transitioned into wedding photography and describes how her style differs from other industry photographers. Listen as Zuzu shares why she sees the final picture before she pushes the button.
Zuzu discusses her new project, The Love Empire, where she got the idea and how the pandemic has allowed her to bring the idea to life. Creating concepts for brides in many locations, and that are unique to them before the actual wedding, is Zuzu’s way of letting the bride relax on her wedding day because she knows the perfect shot has already been taken.
Her approach to photography is different from the norm, but with her unique take on how a picture should look and what colors need to be pushed in post-production, she can give her clients a once in a lifetime picture to look back on. You don’t want to miss Andy’s conversation with Zuzu Birkhof.
298 MARIA BOUSTANY discusses YARA ESTEPHAN Planning and Designing in 3D Out Of Beirut
Andy’s guest co-host today is Maria Boustany, from Chateau Rweiss in Lebanon. Listen as they discuss the beauty of the Chateau, the weddings and events she has done with Yara Estephan, an extremely gifted planner and designer out of Beirut, and much more on this episode of The Next Level.
Maria and Andy discuss the 3D renderings that Yara uses when designing weddings and how the finished product looks like she envisions. Maria describes the fun wedding Yara planned for the owners of a major ice cream brand at the Chateau and how the design reflected the couple to perfection.
Listen as Maria speaks about how, because of the pandemic, the Chateau has had only about 10% of the weddings they usually have in 2020 and how the weddings they had were significantly smaller than what they usually are. Maria shares that although the weddings were smaller, Yara’s were exquisite because she could focus better on the details.
Yara and Maria have used the pause to focus on advancing their learning, and bringing Lebanon and the Chateau to the forefront as the place to have your destination wedding. Are you planning a destination wedding? The Chateau might be the hidden gem you’ve been looking for.
297 YARA ESTEPHAN – Planning And Designing In 3D Out Of Beirut
“I think my background in graphic design helps me because I focus a lot on the details of a wedding.” Andy’s guest on the show today is Yara Estephan, a wonderful planner and designer out of Beirut. Listen as they discuss Yara’s early interest in weddings, how she uses her graphic design background in her current work, some great stories about some major over-the-top and high-exposure weddings, and how she is handling the pandemic plus so much more on this episode of The Wedding Biz.
Yara shares her background and a story about planning a fake wedding for her five year old sister, when she was twelve, that guests actually showed up for. Yara believes that her graphic design background helps her when designing weddings because she can show a couple her vision in 3D.
Yara shares her process for planning and designing weddings, and describes some major weddings that she has created. She talks about how she comes up with the amazing designs she is known for and how the pandemic is affecting her business. Yara also speaks about how the small intimate weddings, that are trending, have affected her design concepts.
Yara discusses what she thinks will change in the event industry, once the pandemic is over, and some advice for young planners just starting. She is an eloquent speaker and can bring her designs to life with just her words. You don’t want to miss this episode.
296 CEO of VOW To End Child Marriage
Every year, millions of couples celebrate their love by getting married and millions of their family and friends celebrate with them. In the U.S. alone, Americans spend $100 billion on weddings annually. Think invitations, wedding dresses, rings, venues, flowers, gift registries, honeymoons and more all on saying “I do.” But at a time when a child is married somewhere in the world every three seconds, who’s invested in making sure that girls can say, “I don’t” or “not yet”? Let’s work together to create a world in which every girl can decide if, when and whom to marry.
Clay Dunn is the Chief Executive Officer of VOW To End Child Marriage, a nonprofit that mobilizes the multi-billion dollar wedding industry in support of ending child marriage and empowering girls around the world to choose their own futures. Prior to VOW, Clay held roles with No Kid Hungry, National Geographic and the City of New York. Amongst other topics, Clay tells Andy about VOW Pro – a network of passionate wedding professionals helping to give girls a voice and a choice.
295 A Conversation With: Rime Arodaky & Greg Finck
Listen, as Andy and his guests, Rime Arodaky and Greg Finck,discuss how the pandemic affected them personally and professionally, what they have been doing with their time and where they see the industry post-pandemic, plus so much more on this episode of The Wedding Biz.
Rime is a popular gown and dress designer out of Paris, and her company is considered a “Bridal House For Rebel Goddesses and inspired by women who are unapologetically themselves.” Greg runs the business side of Rime’s company, as General Manager, and is also a wonderfully gifted and admired photographer.
Listen as Rime and Greg discuss how their businesses were flourishing before the shutdown and how they have kept communications up with clients during the pandemic.
Rime shares how the three ways she sells her bridal gowns have helped keep her company growing and has allowed them to maintain their twenty employees.
Rime and Greg both believe that the trend with weddings for the next three to five years will be more understated, with couples pleasing themselves instead of worrying about what others want. They all agree that the shutdown, although painful financially, has been rewarding personally, pushing them to make decisions they have been putting off.
294 AMANDA HEARST & MICAELA ERLANGER: Gowns, Jewelry, Sustainability and a Fairytale Wedding
Do you know how to have a responsibly sourced wedding? Listen, as Andy and his guests Amanda Hearst and Micaela Erlanger discuss their process of working together to style Amanda’s outfits and jewelry for her extended wedding weekend and the aspects of sustainability that were considered and incorporated. Amanda makes an exciting announcement at the end of the show about a new product line and so much more on this episode of The Wedding Biz.
Amanda is the Co-Founder and Chief Brand Officer of Maison De Mode. She is also the Co-Founder of Well Beings. This next-gen movement brings attention and action to the interconnections between animal welfare and climate change. Amanda is also a contributing editor at Town & Country Magazine.
Micaela is a sought-after celebrity stylist and has been profiled by Vogue, Vanity Fair, Harper’s Bazaar, and several other publications. The Hollywood reporter has repeatedly named her one of the “Most Powerful Stylists.” Her clientele includes Meryl Streep, Lupita Nyong’o, Common, Shailene Woodley, and Diane Kruger. In 2019 Micaela launched her Bridal Styling business and is the author of “How to Accessorize: A Perfect Finish to Every Outfit.”
Listen, as Amanda shares how she met and started working with Micaela and her concept for sustainable outfits and accessories for her wedding weekend. Micaela shares details of the gowns Amanda wore for each event and her favorite look of the weekend. Additionally, Micaela speaks about the vegan shoes that Amanda wore with her wedding gown.
Amanda shares some recommendations for brides who want to have sustainable dresses and jewelry for their weddings. Both Amanda and Micaela speak about their new products; Amanda has designed a sustainable fashion jewelry line, and Micaela has a sustainably sourced engagement ring line through Forevermark. If you were wondering how to have an environmentally friendly wedding, you won’t want to miss this conversation.
293 THE NEXT LEVEL: SOFIA CROKOS discusses LEWIS MILLER The “Banksy of Floral Design”
Andy’s guest co-host today is Sofia Crokos. Sofia is a planner/designer based out of Hamptons, New York City. She has also partnered with The Heritage Collection behind four exclusive private properties in Europe. Listen as they discuss the flower flashes Lewis he does to give back and creatively challenge himself. He also discusses his process with his clients, and much more on this episode of The Next Level.
Lewis Miller is a floral designer and founder of Lewis Miller Design out of New York City. His client list includes leading industry professionals in fashion, design, photography, art direction, and architecture such as Bulgari, Carolina Herrera, Mayor Blumberg, Chanel, Tiffany, Versace, Bergdorf Goodman, the Whitney Museum, and more.
Listen, as Sofia speaks about following Lewis on Instagram to see where his flower flashes pop up, how his client process is similar to hers and how important it is to talk to clients to discover how they want their wedding designed. Sofia also shares a story about purchasing one of Lewis’s flower boxes and how she paid it forward by sharing the beauty with a friend.
They discuss slowing down, getting off the hamster wheel, and reconnecting with friends, family, and nature during the pandemic. Andy and Sofia have a wonderful conversation, so tune in and enjoy!
292 LEWIS MILLER – The “Banksy of Floral Design”
“Before I know what flowers I’m going to use, I need to know what backdrop I’m going to create to show off those flowers.” Listen, as Andy and his guest Lewis Miller discuss how he came to be in New York City, his process with clients, how he gets inspired for his designs, how he has been able to maneuver through the pandemic, and so much more on this episode of The Wedding Biz.
Lewis is a floral designer and founder of Lewis Miller Design out of New York City. His client list includes leading industry professionals in fashion, design, photography, art direction, and architecture such as Bulgari, Carolina Herrera, Mayor Blumberg, Chanel, Tiffany, Versace, Bergdorf Goodman, the Whitney Museum, and more.
Lewis discusses how his pop-up flower flashes started and where he did his first one. He shares why he moved from Seattle, Washington to New York City and how he opened his small flower shop without fear or hesitation because he knew that was what he was supposed to be doing.
Listen, as Lewis shares his process when speaking with clients, a story about one particular wedding he did, in an unappealing ballroom, and the curveball he was thrown. Lewis also shares how he merges his company’s business aspect with his creative side and how the pandemic has affected him both personally and professionally.
Lewis is a poster child for how to run a business that can tackle a pandemic and come back bigger and stronger. He believes that if you trim the fat every few years and watch where you spend money, you will still be around when others are not. He is an inspiring creative, and you don’t want to miss this episode.
291 A Conversation With: CINDY NOVOTNY
“When life gets tough, it takes guts to keep going.” Andy is excited to have Cindy Novotny back on the show. Cindy is the founder of Master Connections Associates, an internationally renowned leader in sales, leadership, and customer service. The Association of Talent Development has recognized her as one of the nine most powerful and innovative speakers. Cindy is also the author of the book Living with No Balance and Loving it.
Listen as Cindy speaks about where she was when the pandemic hit, and how she immediately jumped on webinars with her clients at no charge to help them navigate the crisis. Cindy discusses some common issues she has been helping clients with and why she believes that non-stop communication with your clients and team is important.
“You have to be in charge of your own destiny.” Not everyone is in the same boat; some industries are busier than they have ever been. Cindy shares what she tells people in the event industry about looking at an empty calendar and how you have to be flexible with your business model.
“Never ever reduce your prices.” Listen, as Cindy says, that reducing your prices will take you five years to recover. Instead of lowering your rates, she says to take on more clients. Cindy also touches on the vaccine controversy and shares that she has gotten every available vaccine and will get the COVID-19 one when it is available.
Cindy believes that you need to be humble if you have no clients and are in trouble financially, use what you know, and get a job. She believes that you need to do what’s necessary and remember this will pass. What a powerful and inspiring interview!
290 A Conversation with: LAURIE ARONS
Andy has Laurie Arons on the show today to talk about how she is handling the pandemic personally and professionally, some events she has been lucky enough to have, and how she has stayed connected with her clients that rescheduled their events for next year, and much more on this episode of The Wedding Biz.
Since founding Laurie Arons Special Events in 1994, Laurie has been featured in numerous magazine publications and was listed in Vogue, Harper’s Bazaar, and Martha Stewart Weddings as one of the top planners worldwide. Her clients include noteworthy trendsetters like Vanessa Getty and Christy Turlington, and prominent business moguls like Gary Friedman, Frank Schofield, and Eddie DeBartolo.
Laurie shares some safety measures she has in place for her events, how she has been able to keep all of her team, and how she believes this pandemic will affect the event industry going forward. Listen as Laurie speaks about postponing her Masterclass, rescheduling it for December, and some exciting things that the attendees will experience.
Laurie says that she always tries to find the silver lining during a crisis, and because of COVID, she has done some things that she wouldn’t have had time for otherwise. This is a conversation that you won’t want to miss.